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15 February 2024

Brand Hunting with Agatha Muciniece

The main character of the Familia advertising campaign is a theater and film actress, TV presenter — Agatha Muceniece.In the new video, she impersonates a treasure hunter and explores stores in search of stylish solutions. Crossing the threshold of Familia, she plunges into an amazing world where many products of different categories are presented, and there are outfits for everyday life and special events.Agatha is the perfect embodiment of a Familia customer. A stylish and bright, independent huntress who will not miss her chance, especially if these are unique treasures in the chain stores. Shopping in the off-price format is a real hunt for brands, because every day new items appear in Familia, which are often presented in a single copy. Customers are offered a huge selection of international and Russian brands, including premium brands, with discounts up to -85%.Exciting shopping with budget benefits awaits you at Familia!

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